National, 08th May 2025 — Joon Realty has announced a ₹1,125 crore capital expenditure plan over the next three years, marking a pivotal evolution in the group’s diversification strategy. Transitioning from a legacy rooted in land banking and infrastructure, the company is now venturing into full-scale real estate development. The investment will drive Joon Realty’s foray into premium residential, commercial, and mixed-use assets, with an initial focus on luxury and lifestyle markets across India. This strategic deployment of capital ensures a calibrated presence across both established metros and fast-growing lifestyle hubs, aligning with emerging demand dynamics in India’s maturing real estate economy.
Joon Realty’s go-to-market strategy will centre around high-aspiration geographies and markets that offer a combination of rising affluence, land affordability, and proximity to Tier 1 infrastructure. This balanced expansion approach will allow Joon to serve diverse customer segments while reinforcing its position as a next-generation real estate brand.
The company also plans to strategically activate parts of its existing land portfolio, while continuing to build out its pipeline through public-private partnerships, joint ventures, and strategic alliances. With a robust land portfolio and strong execution capabilities rooted in its engineering lineage, Joon Realty is well-positioned to become a future-forward developer with indigenous capabilities.
About Joon Realty
Joon Realty is a privately held family enterprise founded in 2025, backed by over 30 years of expertise in land banking, civil engineering, and infrastructure delivery. With roots tracing back to the 1990s, Joon has built its legacy through strategic land acquisitions across North India, particularly in emerging markets like Gurgaon. Embracing the philosophy that “the best investment on earth is earth,” the company has evolved into a next-generation real estate developer focused on lifestyle-led, wellness-driven residential, commercial, and mixed-use spaces.
Headquartered in India, Joon Realty is redefining luxury real estate with a focus on sustainability, wellness, and atmospheric living. Its residential portfolio spans aspirational destinations such as Jaipur, Udaipur, Alwar, and Sohna—catering to high-net-worth individuals seeking authentic retreats. The company is currently reconfiguring the layout of its first project to incorporate a blend of plotted development and resort-style living, following a land extension acquisition. This direction reflects
For more information, visit joonrealty.com.
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